Lychee liqueur hops aboard the ‘Barbie-core’ bandwagon
PINK is the colour of summer 2023, driven by anticipation for Greta Gerwig’s ‘Barbie’ movie – and De Kuyper reckons that its Kwai Feh Lychee Liqueur is right on trend.
Zubrowka goes to First Drinks
IT was all change in the vodka market late last month, with Polish brand Zubrowka moving to a new UK home and news of...
Hendrick’s takes to the coast for new launch
A lighthouse in Girvan is among those that have been transformed as William Grant & Sons celebrates the launch of its newest Hendrick’s gin.
Britvic ramps up on-trade focus
Three-year investment plan to improve draught quality
BRITVIC Soft Drinks is introducing new equipment and glassware to the on-trade this month as part of a...
Artists re-mix with rum brand
Campaign aims to promote passion with music competition
THE firm behind Bacardi will look to reinforce the brand’s music credentials today when it announces the...
Club clobber for beer
BREWER Heineken is aiming to “light up the night” with the launch of a glow in the dark ‘club bottle’ for the beer brand.
Designed...
Vanilla joins Smirnoff flavours
VODKA giant Smirnoff has expanded its flavoured range with the launch of a new vanilla variant in the on and off-trades.
Joining the existing Green...
Simple summer serves
From original cocktails to perfect serves, seasonal drinks needn’t be complicated
An investment in knowledge pays
An informed team can help sell more whisky in the weeks ahead
New breed joins firm’s gin stable
CAMPARI UK has bolstered its premium spirits portfolio with the acquisition of Bulldog London Dry Gin.
The deal sees the drinks firm take full ownership...