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Long drinks should prove popular with pub customers this summer, say spirits firms, but it is vital publicans promote their drinks menus.

Long drinks can help trade get into the summer spirit

Well-stocked gantry key to boosting sales in coming months AS the nights get longer so should the drinks. That’s the message from drinks firms, who...

Oddly mature malt release

Tomatin distillery has launched three new special edition releases, with each bottled at 46% ABV and matured in non-traditional casks. The limited edition range comprises...

Provenance powers gin sales

Category reaping rewards of consumers’ growing interest in traceability CONSUMERS’ growing interest in the provenance and traceability of produce has been well-documented. It’s a trend that...

Gin firm boxing clever

SUSTAINABILITY is top of the agenda for the firm behind Pinkster gin this summer as it rolls out its bag-in-box format across the trade.

Building a buzz around whiskey

JACK Daniel’s has embarked on a marketing push for its Tennessee Honey variant in a bid to emulate the brand’s Stateside success. The activity for...

New mixer joins the Q

The firm behind soft drinks brand Qcumber is set to launch a new mixer next month. Qcumber Premium Mixer, which will be available in 200ml...

That’ll dhu for number two

TAMDHU distillery has released the second edition of its Batch Strength expression, part of a series of limited edition bottlings, each varying in style...

Producers weigh in on how to host the perfect festival

FROM local rural pubs to city centre outlets, beer festivals are becoming an increasingly popular sight, popping up across the Scottish on-trade. For publicans...
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An extra effort can go a long way

Careful attention to product range can pay dividends in whisky, say drinks firms KNOWLEDGEABLE bar staff, innovative serves and a diverse range of products could...
Why Not Edinburgh's dancefloor

Nation’s clubs are fountains of youth

Successful venues are changing alongside crowds, finds Jonathan Watt