Spirit makes itself comfortable
New advert to promote brand in the run up to Christmas
CHARACTERS who are ‘completely comfortable with themselves’ once again take centre stage in the...
Limited edition cider made permanent
REKORDERLIG’S limited edition Passionfruit cider is to become a permanent fixture in the range after what the firm behind the Swedish brand described as...
Vodka category is in top gear
Drinks firms highlight growth potential of premium and flavoured brands
VODKA might still be the biggest-selling spirit in the Scottish on-trade, but premium brands...
Chocs the way for latest liqueur
A NEW variant of Baileys cream liqueur has been described by parent company Diageo as “our biggest innovation in Western Europe this year”.
A blend...
Smirnoff strikes gold – New flavour launched
SMIRNOFF’S range of flavoured vodkas has been bolstered with a new cinnamon variant.
Described by parent company Diageo as a blend of Smirnoff and cinnamon...
Shloer adds festive fizz to range
TWO new variants have been added to the Shloer soft drinks range ahead of the Christmas period.
Celebration Pink Fizz and Celebration White Bubbly are...
McEwan’s shows its true colours
Red ambassadors hit the road on summer sampling trail
BREWER Wells & Young’s saw Red this summer as it ramped up activity for its newest...
Czech out new beer from Budvar
CZECH brewer Budvar has launched a new 3.8% ABV lager in the UK.
Said to be more bitter than Budvar’s signature beer, with a...
Celebrate good times with Jack
Trade urged to get behind brand’s ‘birthday’ activity next month
INSTANT-win competitions, online activity and advertising will form part of a month-long celebration of Jack...
Wood you believe it? Single malts launched
SCOTCH whisky firm Morrison Bowmore Distillers has launched the first single malts to be matured in virgin oak casks from two of its distilleries.
The...
Columns
Niall Hassard
Andrew Dowson
Neil Morrison
Luke Richardson
