Quality counts in soft sales
Demand for premium experiences means standards must be high
A trend towards more premium products is said to be having an impact on sales of...
A hidden history
The illicit whisky trade of the 18th and 19th centuries is the inspiration behind the Smugglers’ Series from Isle of Arran Distillery.
Each new release...
New mixer joins the Q
The firm behind soft drinks brand Qcumber is set to launch a new mixer next month.
Qcumber Premium Mixer, which will be available in 200ml...
The first city gin in a century
An Aberdeen bar owner has unveiled what’s claimed to be the first gin distilled in the city for a century.
Ben Iravani, managing director of...
Crowning glory for Halloween
Cider character at centre of seasonal on-trade campaign
Lord Somersby is getting dressed up for Halloween.
The character at the centre of the cider brand’s advertising...
Rugby sales push kicks off
Coca-Cola Zero to lead promotional activity for World Cup tournament
A RAFT of Rugby World Cup activity is being rolled out in the on-trade by...
Charity gin goes on sale
London-based speciality spirits firm Maverick Drinks has teamed up with Malaria No More UK to launch 1897 Quinine Gin – and has pledged to...
Shaken not stirred
Soft drink brand Orangina is the focus of a new marketing campaign following its launch in the on-trade earlier this year.
Running across video-on-demand and...
Bitters firm adds new savoury
THE firm behind The Bitter Truth bitters and liqueurs brand has bolstered its savoury bitters range with a new cucumber variant.
Following on from the...
Time stops for new cider ad
Thatchers Gold commercial part of wider campaign for brand
Thatchers Gold is the focus of a new TV advert which aims to highlight the “dedication” of...
Columns
Niall Hassard
Andrew Dowson
Neil Morrison
Luke Richardson
