Aussie beer is on the road
Australian lager brand Foster’s returns to TV screens this autumn with the launch of the ‘Helluva Tour’ campaign.
The new campaign comprises a series of...
Ambassador crosses the Finnish line
Bacadi Brown-Forman Brands has appointed Elsa Holmberg as the first-ever UK brand ambassador for Finnish vodka brand Finlandia.
The new role will see Elsa handle all...
Wine firm curries favour in the trade
A Love for the wines served in restaurants and hotel bars in India has blossomed into a wine distribution business for a Midlothian couple.
Dennis and Daisy...
Take a shot with toffee
THE firm behind Stivy’s has launched a new Sticky Toffee Pudding variant.
The limited edition flavour is said to have the “scent of freshly baked...
Countdown to the World Cup
Rugby World Cup sponsor Heineken has been promoting the Dutch beer brand’s partnership with the tournament through a 100-day campaign celebrating the run up to...
Cider brand hits the festival circuit
Somersby cider’s fictional ‘Lord Somersby’ character is featuring extensively in a summer marketing campaign for the brand.
Activity includes a significant presence at several UK music...
Vodka brand goes al fresco
French vodka brand Grey Goose has brought summer Martinis to a pop-up al fresco terrace at Harvey Nichols in Edinburgh
.
The promotion, in partnership with...
NB serves up citrus vodka
The small batch distillery behind NB Gin has entered the vodka market with what it claims is the world’s first ‘London Dry’ citrus vodka....
Quality is king this summer, suppliers say
The Scottish on-trade was gifted this summer’s first real bit of good weather as July kicked off.
The warm sunshine brought a welcome boost to trade...
UK-wide craft site
A wholesale firm offering to connect the pub trade with craft breweries across the UK has launched online.
EeBriaTrade.com is now offering UK-wide delivery of British...
Columns
Niall Hassard
Andrew Dowson
Neil Morrison
Luke Richardson
