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ACCOLADE Wines is set to launch a new range of Californian wine

A Peak time for wine firm – New range from Accolade

ACCOLADE Wines is set to launch a new range of Californian wine. Acquired from Ascentia Wine Estates last June, the Geyser Peak range comprises Merlot,...
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Gold awards for Martin Miller’s glacial water Gin

MARTIN Miller’s Gin has won two gold awards in this year’s International Spirits Challenge. The accolades went to its Westbourne Strength (45.2% ABV) and 80...
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Vodka awakens with Espresso from Diageo

DIAGEO has expanded its range of flavoured vodka with the launch of Espresso Smirnoff. Described as a blend of Smirnoff Red with the flavour...
The Pay Day promotion will see a range of four money-themed cocktails promoted at the end of each month in a bid to boost sales around pay day.

WKD hits pay dirt with new promo

THE firm behind ready-to-drink brand WKD has launched a new on-trade cocktail campaign. The Pay Day promotion will see a range of four money-themed...
VK SLTN

RTD shows it’s got more bottle

THE firm behind ready-to-drink brand VK has launched its Blue variant in a 500ml format. Global Brands said ‘The Big Blue’ bottle size has...
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Raising a glass to shoppers

THE firm behind Lambrini is giving away fashion vouchers as part of a new on-pack promotion. Running until the end of June, the initiative gives...
The bottle is illuminated by an LED.

Polish brand sees the light

THE firm behind Polish vodka Belvedere has launched a new 175cl illuminated bottle for both on and off-trades. Previously only available on the three-litre...
• Wheels in motion: Chinese beer Tsingtao has been unveiled as the sponsor of a superbike team.

Chinese beer gets on its bike

Tsingtao unveiled as sponsor of superbike TT race team CHINESE beer Tsingtao has been unveiled as sponsor of a superbike team which aims to make...
More than half of vodka drinkers are said to be willing to pay more for vodka if an up-sell is made.

Clear strategy to grow vodka sales

Premium and flavoured products driving category, firms say PROMOTING premium brands as a trade-up can help operators boost sales of vodka, according to brand owners. As...
HIGHLAND Spring claims it has become the first British brand to top the UK’s bottled water market.

Water result for Highland Spring

Perthshire firm said new figures show it is the biggest by volume HIGHLAND Spring claims it has become the first British brand to top the...

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