Foster’s birthday fun and games
POPULAR 19th century Australian pastimes are at the heart of a new summer campaign celebrating the 125th anniversary of lager brand Foster’s.
An on-trade scratch...
Liqueur hits small screen
FRENCH black raspberry liqueur Chambord is the focus of a new TV ad campaign for summer.
Launched this month ahead of what Bacardi Brown-Forman Brands...
Bright times for draught beer
But operators must look beyond the weather to boost sales
THE Scottish thirst for beer may increase with a spot of sunshine, but publicans can’t...
New look for The Glenrothes
SPEYSIDE single malt The Glenrothes has been given a new look.
Berry Bros. & Rudd Spirits unveiled new packaging for the whisky brand, which is...
Snow Leopard makes tracks for new home
POLISH vodka brand Snow Leopard has joined distributor Maxxium UK’s spirits portfolio.
The vodka, which was launched in 2006 by conservationist Stephen Sparrow and donates...
A fruitful launch for ‘retro’ RTD
Orange and blackcurrant variants added to Hooch range
TWO new fruit flavours have been added to the Hooch range of RTDs – a year after...
New drinks just the tonic
THE firm behind Bottlegreen Drinks has added two flavoured tonic waters to its portfolio.
Bottlegreen Pink Tonic Water and Elderflower Tonic Water were unveiled as...
Flavoured cider bears fruit for bars
Operators must give serious thought to range to reap the rewards
CONSTRUCTING a carefully-considered range of flavoured ciders is key if operators are to maximise...
Danish beer gets a makeover
THE alcohol content of Danish beer Tuborg has been cut as part of a revamp of the brand.
Carlsberg UK said it has dropped the...
Soft focus for summer season
Campaigns aim to drive sales of juice brands in coming months
THE firm behind Shloer and Bottlegreen is aiming to increase sales over the summer...
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Luke Richardson
William Woodburn
