Capital inspiration for whisky ranges
THE old and new towns of the capital provided the inspiration for the first whiskies from new independent blender and merchant Edinburgh Whisky.
The new...
The ultimate fantasy game
The latest TV commercial from Carlsberg gives a new meaning to the term ‘fantasy football’.
Using the tagline ‘If Carlsberg did kickabouts...’ it features former Manchester...
Spicing up the cocktail hour
Consumer demand is said to be behind the latest range expansion for Funkin Cocktails.
The firm said its new Funkin Pro Spiced Syrup has been...
States of independents
World beer importer Euroboozer has added beers and ciders from independent breweries across America to its craft range.
Founder Martyn Railton said: “America has some...
Italian beer shows its true colours
Italian lager Birra Moretti has been given a packaging revamp which is said to align the brand’s image globally and highlight the beer’s heritage.
The...
Cheers as lager makes TV return
New campaign marks a ‘shift in strategy’ for beer brand
Foster's is back on TV screens as part of a new advertising campaign designed to celebrate...
A fresh new look for Edinburgh gin brand
Spencerfield Spirit Company has introduced a new-look bottle for its Edinburgh Gin brand.
The Italian-made Bruni Glass bottle is designed to have a more premium look...
Experimenting in the world of gin
Customers are keen to try new brands and new serves, say drinks firms
With a plethora of new gins hitting the market from both the big...
Danish brewer revisits roots
Danish brewer Carlsberg is bringing a ‘craft ale’ range to the UK on-trade which has been named after the firm’s founder, J.C. Jacobsen.
The Jacobsen range...
Premium gin driving category
Premium brands are driving growth in the gin category, according to the latest market report by drinks producer William Grant & Sons UK.
The William Grant...