New mixer has designs on gin
SEKFORDE Drinks has set out to challenge the norms of the classic gin and tonic with the launch of a new mixer, designed specifically...
Having a thirst for knowledge
Operators can cash in on consumers’ desire to learn more
CONSUMERS’ interest in the provenance of spirits has skyrocketed in recent years, bolstered by the...
Seasonal gin rocks up
CAITHNESS-based Dunnet Bay Distillers has launched a new, seasonal variant of its Rock Rose gin.
Utilising the same base botanicals as the original, Rock Rose...
A fresh twist for a very old couple
New flavoured tonic waters are helping to boost gin sales
A GROWING number of flavoured tonic waters and other craft mixers is helping to bring...
Don’t forget the basics this season
Simple steps mustn’t be overlooked during summertime and beyond, says Diageo
SUMMER is in full swing, bringing with it the usual raft of opportunities for...
Have fun in the sun
Cold beer and warm weather have long been the perfect match
A COLD pint on a warm day has been a staple of pubs and...
Cucumbers have become currency
CUSTOMERS looking for a G&T were reaching for grocery bags instead of their wallets last month, thanks to William Grant & Sons.
To celebrate World...
Good news for all the gin joints
Drinks connoisseurs are making sure that spirit’s popularity is set to last
REFRESHING, crisp and with an ever-growing variety to choose from, gin’s popularity is...
TV campaign aims to drive Xtra sales
THE trademark Irn-Bru sense of humour has returned in a new TV campaign for Irn-Bru Xtra.
The new ad, which has aired throughout June supported...
Spirit revenues overtake beer
Gin boom has contributed to a surge in UK spirits sales
SALES of spirits have overtaken beer in the UK for the first time ever,...
Columns
Niall Hassard
Andrew Dowson
Neil Morrison
Luke Richardson
