A world of beer possibilities
Consumers have more choice than ever, firms say
SCOTTISH consumers and operators are spoilt for choice these days when it comes to world beer.
Importers and...
Vanilla vodka keeps it simple
FLAVOURED vodka Vanilla Smirnoff is the focus of a new marketing drive.
Outdoor ads promoting the Vanilla Smirnoff with cola ‘simple serve’ are running across...
Trade support upped on Aspall site
ASPALL, the cider, apple juice and vinegar producer, has launched a new website as it looks to build its online presence for both trade...
Bathtub cleans up on UK bars tour
THE firm behind Bathtub Gin is claiming success for its summer on-trade activity, which is said to have reached more than 6000 pub-goers.
Jack does it Sinatra’s way
THE firm behind Jack Daniel’s has tipped its hat to legendary singer Frank Sinatra with the launch of a new special edition of the...
Hot shot takes aim at trade
New liqueur brand a blend of bourbon and cinnamon
BACARDI Brown-Forman is targeting what the firm describes as the growing shot category with its latest...
Craft keg ales put the fizz in on-trade sales
GROUND-breaking keg systems such as Dutch beer-in-a-bag invention Keykeg are said to be opening up new options for operators when it comes to ale.
Brewers...
Bright future for German brand?
THE team behind German beer Krombacher Pils in the UK said it is optimistic for the brand’s future in the on-trade following the release...
Tennent’s captures the beautiful game
TENNENT’S lager has been popping up at five-a-side pitches across Scotland this month as part of a new marketing campaign.
The T5 campaign invites Scotland’s...
Beer knowledge is key for Scottish pubs
Molson Coors’ in-house specialist is preaching the word across Scotland’s on-trade
Global brewer Molson Coors is putting training at the centre of its plans for growing...