ASPALL, the cider, apple juice and vinegar producer, has launched a new website as it looks to build its online presence for both trade customers and consumers.
The new site, at www.aspall.co.uk, includes pages for each of the company’s products, complete with tasting notes and food matching tips, as well as an online shop.
The company has also built its presence on social media platforms Facebook and Twitter, where customers will be kept up to date with breaking news stories.
Aspall director Henry Chevallier Guild said the aim was to create a site that “fully reflects both what the Aspall brand offers, and its rich heritage”.
“As well as being visually far superior and more contemporary, we believe the improved efficiency, increased functionality and excellent content management system of the new website will allow us to continue to develop our digital presence with e-marketing campaigns to both trade and consumers,” he said.
Image: Aspall’s new website includes detailed information on the company’s products.