Liqueur aims to be extraordinary
WHISKY liqueur Drambuie is preparing for its most lucrative time of year with significant marketing activity in Scotland and the UK.
A TV ad...
Aldi counts down to festive 40
A 40 year old single malt whisky costing less than £50 is set to hit the shelves of discount retail chain Aldi today (December...
Ghosting in from Iceland
ICELANDIC craft brewery Einstök Ölgerd has released a limited edition ale in the UK in time for Christmas.
Doppelbock, which means ‘unique’ or ‘distinctive’ in...
Oh whiskey tree, oh whiskey tree
A 26-foot Christmas tree made from 140 white oak whiskey barrels is the centrepiece of a new festive ad campaign for Tennessee whiskey Jack...
McEwan’s back on the box
FAMOUS Scottish ale McEwan’s has returned to television screens in the latest stage of its ‘Aye!’ campaign.
The campaign, launched last year, celebrates the...
Seasonals raise the sales total
CASK ale pubs will this month be festooned with all kinds of seasonal offers from the country’s burgeoning microbrewing scene.
And the good news for...
Whisky looks to London strategy
DISTILLER William Grant & Sons its looking to grow The Balvenie in the Scottish on-trade in the new year after expanding successfully in London.
SLTN...
The beers that keep on giving
THE prospect of a festive ale, often dark in colour with hints of spice, will have many beer drinkers licking their lips in anticipation...
A whisky for all seasons
JAPANESE drinks giant Suntory is encouraging whisky fans to warm themselves over the winter months with two cocktail serves.
The Hibiki Taisetsu, or ‘big...
Brewer toasts impact made by cider
BREWING giant AB InBev reported its satisfaction with the progress made by its new cider brand in the UK as it posted its third...















