CCE cuts the calories in Sprite
SOFT drinks giant Coca-Cola Enterprises has cut the number of calories in Sprite by a third as part of a series of measures designed...
Whiskey Cask makes a return
EDINBURGH beer firm Innis & Gunn has brought back its limited-edition Irish Whiskey Cask beer as part of a new series of seasonal releases....
Beer buddies up with bourbon
A NEW bourbon-flavoured beer has been launched by Global Brands.
Buddy’s, named after 20th century Michigan character JW Buddy, is brewed to a recipe licensed...
Energy boost for new Red Bull Editions
RED Bull is set to launch a new marketing campaign to promote its three flavoured energy drinks.
Recently-launched Red Bull Editions, comprising cranberry, lime and...
Barr gives Bru a sporting chance
Commonwealth Games link adds fizz to latest marketing drive
IRN-Bru’s status as an official supporter of the Glasgow 2014 Commonwealth Games is behind one of...
Cawston presses on with launch
SOFT drinks producer Cawston has launched a four-strong range of ready-to-drink sparkling juices.
The Cawston Press range includes two new flavours – Sparkling Apple &...
New juices on stream
METRO Drinks has added two new varieties to its Folkington’s fruit juice range.
The new additions are a Mango Juice, pressed from Magdalena River variety...
Beefeater opens the doors of gin
Famous brand to welcome visitors to London distillery
THE story of London gin will be told like never before when a famous distillery opens its...
Savoy bartender remembered
A SECRET cocktail tour of London was held by Plymouth Gin recently to celebrate the achievements of a legendary bartender.
The event, hosted by cocktail...
Halewood celebrates Sidekick
HALEWOOD International has unveiled a new pack design for Sidekick, its flavoured alcoholic drink.
The new look is part of the Celebrate Your Sidekick campaign,...
Columns
Niall Hassard
Andrew Dowson
Neil Morrison
Luke Richardson
