Brewers put quality ahead of ‘category’
Great taste named the key to success in year with bumper beer potential
BETWEEN the big brands, world beers and the emerging craft beer segment,...
A big year for world beer
Research identifies a positive outlook for the category in the on-trade
WORLD beer continues to provide a major opportunity for licensees in 2014, according...
Brewer makes a spirited move
Heineken looks to expand its customer base with new beers
DUTCH brewer Heineken will expand its portfolio of beers this month with additions to its...
Bourbon unveils its craft
JIM Beam’s UK bourbon portfolio has seen further expansion with the introduction of Jim Beam Signature Craft 12 Year to the on-trade.
Distributed by...
Label revamp for Budvar
CZECH brewer Budvar has unveiled a new packaging design across its beer range.
The new-look Budvar bottles, which are currently being rolled out to...
Balearic brand hits Scots bars
Ibiza Ice cocktail offers lower alcohol and fewer calories
A NEW sparkling wine-based cocktail that’s said to offer a ‘taste of the Mediterranean’ has arrived...
Life’s a peach for latest Ciroc variant
A NEW peach flavoured variant has been introduced to the Ciroc range of vodkas.
Following the launch of Red Berry and Coconut variants in the...
Vodka sheds new light on clubs
THE firm behind Belvedere has launched a new illuminated bottle designed to give the Polish vodka brand greater presence in nightclubs.
Silver Sabre is a...
Local beer still booming in bars
Independent breweries flourished in 2013, finds SIBA report
BRITAIN’S independent brewers enjoyed a boom year in 2013, according to a new report.
The latest Beer...
Jager surfs onto small screen
JAGERMEISTER has made its small screen debut in the UK with the launch of the ‘It Runs Deep’ campaign.
The ad, which follows the exploits...



























