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Sol gets a summer makeover

MEXICAN lager brand Sol has been given a makeover in time for summer. The new-look 330ml bottle has an embossed design, which is intended to...
Summer is said to be a key time for sales of speciality spirits.

Summer variety is the spice of life

Speciality spirits can create a point of difference, say drinks firms SPECIALITY spirits can provide a key point of difference for outlets this summer, but...
Paul Bartlett said cider is on the up.

Glass half full, says trade body

Scotland remains a major market for cider, writes National Association of Cider Makers chair Paul Bartlett A YEAR ago my predecessor at the National Association...
Family Reserve has an ABV of 5%.

Snout wrong with new cider

CIDER firm H Weston & Sons has bolstered its portfolio with a new brand and two new draught products. New brand Rosie’s Pig is...
Cider sales can weather a storm

Cider sales can weather a storm

Operators confident of uplift whether sun shines or not Scottish summer has arrived and yet again the weather will be anyone’s guess. Hot summers spent...
PUB banter between friends has provided the inspiration for a new summer marketing campaign for Strongbow.

Campaign urges cider drinkers to ‘earn it’

Pub banter provides inspiration for latest Strongbow marketing activity PUB banter between friends has provided the inspiration for a new summer marketing campaign for Strongbow....
A NEW flavour of Lambrini Cider has been launched in time for summer.

New look and flavour for Lambrini Cider

A NEW flavour of Lambrini Cider has been launched in time for summer. Parent company Halewood International introduced the Cherry & Apple variant along with...
The new San Miguel Fresca ad is set in a Spanish bar where ‘time is of no concern’.

Lager is living in the moment

San Miguel Fresca makes TV debut as part of new campaign SAN Miguel Fresca has made its TV debut as part of a new marketing...
THE WKD ready to drink range is to be bolstered with the addition of two new variants this summer.

WKD shows its new colours

THE WKD ready to drink range is to be bolstered with the addition of two new variants this summer. Debuting in Yates’s outlets this month...
The Orkney Brewery is one of the Scottish brewers capitalising on the growing craft trend.

Beer drinkers thirst for more

Search for new flavours boosting craft sector, microbrewers say A FOCUS on new flavours and quality ingredients is helping to drive sales of craft beers...

Columns

Jack Cummins
LEGAL by Jack Cummins
FINANCIAL Wylie & Bisset
Neil Morrison
ASK THE OPERATOR Neil Morrison
THE GRAPEVINE
Luke Richardson
MEET THE MAKER
William Woodburn
MIXED UP WORLD Ewan Angus