- Advertisement -
The packaging ‘frames’ the bottle.

New look for The Glenrothes

SPEYSIDE single malt The Glenrothes has been given a new look. Berry Bros. & Rudd Spirits unveiled new packaging for the whisky brand, which is...
Snow Leopard makes tracks for new home

Snow Leopard makes tracks for new home

POLISH vodka brand Snow Leopard has joined distributor Maxxium UK’s spirits portfolio. The vodka, which was launched in 2006 by conservationist Stephen Sparrow and donates...

A fruitful launch for ‘retro’ RTD

Orange and blackcurrant variants added to Hooch range TWO new fruit flavours have been added to the Hooch range of RTDs – a year after...
The Pink and Elderflower tonic waters.

New drinks just the tonic

THE firm behind Bottlegreen Drinks has added two flavoured tonic waters to its portfolio. Bottlegreen Pink Tonic Water and Elderflower Tonic Water were unveiled as...
A range of flavoured ciders, in draught and packaged formats, is key to making the most of the category, say brand owners.

Flavoured cider bears fruit for bars

Operators must give serious thought to range to reap the rewards CONSTRUCTING a carefully-considered range of flavoured ciders is key if operators are to maximise...
New fonts will be launched in August.

Danish beer gets a makeover

THE alcohol content of Danish beer Tuborg has been cut as part of a revamp of the brand. Carlsberg UK said it has dropped the...
Limited edition bottles have been introduced to Bottlegreen’s Elderflower variants.

Soft focus for summer season

Campaigns aim to drive sales of juice brands in coming months THE firm behind Shloer and Bottlegreen is aiming to increase sales over the summer...
Millésime 2006 has been launched.

Mumm’s the word – New champagne launched

CHAMPAGNE GH Mumm has released its latest vintage, Millésime 2006. A blend of 64% Pinot Noir and 36% Chardonnay, the wine was aged for...
The ‘Kentucky-style cider brew’ descriptor aims to help consumers understand the brand.

Education’s what you need

CIDER and spirit drink Jeremiah Weed is the focus of a new ad campaign designed to educate consumers about the brand. Spanning TV and social...
Drinks firms suggested pairing world beers with food as a means of driving sales.

Bring the world to beer drinkers

Visibility key to reaping rewards of buoyant category, firms say IT might be a consequence of people travelling abroad more often or it could be...

Columns

Jack Cummins
LEGAL by Jack Cummins
FINANCIAL Wylie & Bisset
Neil Morrison
ASK THE OPERATOR Neil Morrison
THE GRAPEVINE
Luke Richardson
MEET THE MAKER
William Woodburn
MIXED UP WORLD Ewan Angus