• The new TV ad shows ‘Gordon the Boar’ dancing around a loft apartment (above). The new character is based on the boar’s head which has appeared on Gordon’s bottles since the brand was launched in 1769.

Gordon the Boar tells gin’s story

Ad features character which has graced bottles since 1769 DIAGEO-owned gin Gordon’s is the focus of a new TV advert which aims to tell the...

A night to remember

Premium products suited to Valentine’s WHETHER you consider it to be the most romantic night of the year or just another ‘greeting card holiday’, Valentine’s...

Allergens law extends to wine

Information is key to compliance with new EU regulations ON-TRADE operators should ensure that allergen information which is required to be provided under EU Food...
• Bibendum said lower ABV wines could be popular with “health conscious” young adults.

Low ABV can lift wine sales, firms say

PUBLICANS hoping to boost their wine sales this year could benefit from looking to lower ABV variants. That’s the advice from some wine firms, which...
wine

Does your range raise glasses?

The start of the year is a great time to focus on your wine list WITH the Christmas party season behind us, licensees have more...
• The packaging of WKD Vegas is designed to echo the neon lights and nightlife of Las Vegas.

WKD aiming to win with Vegas

Party town provides inspiration for latest limited edition LAS Vegas was the inspiration for the latest limited edition variant of ready-to-drink (RTD) brand WKD. Launched on...
Tincup

Gold rush as Tincup hits Scottish bars

AN American whiskey said to have been inspired by the gold rush miners of Colorado has reached Scottish bars. Tincup – an 84% proof whiskey...
Jinzu

Gin with an Oriental twist

DIAGEO has introduced a new gin to its premium Reserve portfolio. Jinzu was created by Bristol bartender Dee Davies during the drinks firm’s ‘Show Your...
• Demand for packaged cider in the Scottish on-trade remains strong, according to Kopparberg.

Scots’ thirst for cider still strong

Volume of fruit variants sold in bars growing, firm says SCOTTISH pub-goers’ thirst for Swedish fruit cider Kopparberg shows little sign of waning, according to...

Time for a fly Speyside brew

A SPEYSIDE brewery has named its latest beer after a famous salmon fishing fly. Findhorn Killer – a red India Pale Ale from...

Columns

Jack Cummins
LEGAL
Niall Hassard
ONLY DRAMS
Andrew Dowson
Neil Morrison
ASK THE OPERATOR
Neil Morrison
THE GRAPEVINE
Luke Richardson