Four pints a minute sold by brewery | Scottish Licensed Trade News

Scottish Licensed Trade News

Four pints a minute sold by brewery

• Inveralmond sold 1.9m pints in 2014.

• Inveralmond sold 1.9m pints in 2014.

ONE of Scotland’s independent craft beer brewers claims to have sold almost four pints every minute in 2014.
Perth-based Inveralmond Brewery said more than 1.9 million pints of its beer were sold last year.
The firm claims to be broadening its appeal in what it described as a “competitive and crowded market”.
Inveralmond recently launched Belgian influenced De Mons, the third beer in its Inspiration Series.
It also brews Sunburst, a Czech influenced Pilsner; and has promised further additions to the series this year.
Bob Hogg, commercial director at Inveralmond Brewery, said: “2014 was an excellent year for us launching additions to our Inspiration Series as well as continuing to grow our presence internationally, reaching beer drinkers in places as far away as Russia, China and Canada.
“We had a lot of fun launching our latest beers online – beer fans around the world could join in and enjoy the launch with us, no matter where they were in the world.”
Inveralmond, which was established in 1997, said it has frozen prices this year to support its customers in what it says is a tough trading environment.
Hogg added: “We are also pleased that we have not had to increase the prices of our draught and packaged beers for 2015, barring any variation in HMRC excise rates.
“The team here have worked exceptionally hard over the last few months to put us in a position where we are able to freeze prices for this year.”

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