Ambitious tourism targets unveiled
Strategy outlines plans to grow visitor spend by £1 billion by 2020. AN ambitious industry-led plan to boost Scotland’s tourism revenues by £1 billion by 2020 has been unveiled. Launching its Tourism Scotland 2020 growth strategy last week, The Scottish Tourism Alliance, which is comprised of trade associations, businesses and marketing groups, said all corners of the industry must work together if the growth target is to be realised.
Firms link up in beer and TV deal
Molson Coors and Sky eye growth in independents with collaboration. Molson Coors and Sky have struck a new commercial alliance in a bid to build both companies’ presence in the independent on-trade. The duo reckon as many as 70,000 licensed venues across the UK could benefit from the deal, which offers operators discounts on Sky’s Ultimate package in return for buying drinks through the Carling owner.
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Jack Cummins
Andrew Dowson
Neil Morrison
Luke Richardson
