Brewers get boost from beer fest
SCOTTISH breweries have received a cash boost said to be worth £96,000 through retail chain Aldi’s winter beer festival.
The festival, which launched on...
Mix it up this festive season
Christmas a prime opportunity to introduce new brands
OFFERING consumers a drinks list with a broad range of products, and which allows them to experiment...
A festive focus on Champagne
DRINKS giant Pernod Ricard is encouraging operators and retailers to consider Champagne this Christmas with new activity for its Perrier-Jouët and GH Mumm brands....
Manx ale bound for on-trade
BEERS from Isle of Man brewery Okell's are to be launched in the UK on-trade.
Drinks importer Morgenrot will distribute the full Okell's range, which...
A spirited time of year for sales
Season presents huge potential for premium brands
THE festive season is an important time of year for drinks sales across the board, but presents a...
Hats off to this ‘Christ-Moose’
Comedy headgear and cocktails part of festive activity
THE firm behind WKD will wish the on-trade a ‘Merry Christ-Moose’ as part of a new festive...
Liqueur firm shows it’s got bottle
THE firm behind whisky liqueur brand Drambuie has released a limited edition bottle in time for Christmas.
The new bottle, which is wrapped in a...
VK mixes fruit to follow suit
New variants introduced to capitalise on trend for flavours
THE firm behind the VK brand claims to be "steering the RTD category into the 21st...
Festive flavours top list
CELLAR Trends, the firm that distributes Luxardo, claims Christmas is the perfect time for bartenders to experiment with its flavoured sambuca range.
The Luxardo...
Swedish cider makes silver screen debut
SWEDISH fruit cider brand Rekorderlig has made its cinema screen debut with the launch of a new ad designed to position it as a...
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Luke Richardson
William Woodburn
