Captain Morgan’s activity sets sail
SPICED rum drink Captain Morgan’s is the focus of a new marketing campaign.
The ‘Gone’ advert returned to TV screens last month as part of...
Rum drinkers show experimental side
Scots consumers show thirst for new styles and serves, as Dave Hunter reports
BARTENDERS’ long-standing affection for rum seems to be rubbing off on consumers.
Spirits...
Cider goes back to the beginning
Bulmers on TV screens as part of new marketing campaign
BULMERS is back on TV screens as part of a new marketing campaign.
Titled In the...
Firm presses ahead with relaunch
CIDER maker Aston Manor has unveiled a new look for its Kingstone Press range.
The new design is said to have a stronger brand identity;...
Brothers gets a birthday makeover
SOMERSET cider Brothers has been given a new look in time for its fifth anniversary.
The revamped packaging combines modern and classic typefaces with new...
Cider continuing to bear fruit for bars
But operators must strike a balance in the fridge in order to maximise sales
FROM core apple and pear variants to the plethora of fruit...
Cider still apple of the trade’s eye
Category expected to go from strength to strength as new research predicts sales will top £3.7 billion in next five years. Gillian McKenzie reports
IT’S...
Water way to educate the trade
New Bowmore initiative aims to highlight effect of H2O on whisky
THE firm behind Islay single malt Bowmore has launched a new whisky and water...
Beer buddies up with bourbon
A NEW bourbon-flavoured beer has been launched by Global Brands.
Buddy’s, named after 20th century Michigan character JW Buddy, is brewed to a recipe licensed...
Cream liqueur debuts new look
CREAM liqueur Baileys has been relaunched in a new-look bottle.
The new design, which is being rolled out across all variants of Baileys from this...
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Luke Richardson
William Woodburn
