A London bar operator and drinks entrepreneur has launched a new low-ABV spirit .
Distributor’s latest launch reflects on-trade growth in low and no .
Soft drinks giant has big plans for the on-trade in 2019 .
Pernod Ricard is aiming to exploit a perceived gap in the gin market with the release of a new orange-flavoured gin .
THE so-called Generation Sensible is said to be leading the “explosion” in popularity of low-alcohol alternatives, according to new research .
Operators can create new converts by reintroducing rum to customers, say drinks firms
An Edinburgh bartender will compete against rivals from across the UK for the chance to be named national champion in one of the world’s biggest cocktail competitions
Operators who keep abreast of the trends will reap the rewards, say drinks firms
Deeside Distillery, in the north east of Scotland, has created what is said to be the UK’s first single cask, cask-strength rum
New advert stresses the importance of perfection as cider maker expands range