Britvic | Scottish Licensed Trade News

Scottish Licensed Trade News

Glittering addition to softs

Britvic is supporting the return of its festive J2O Glitterberry variant this year with a TV advertising campaign for the first time in seven years …

Drinks firms give gas reassurances

Operators urged not to ‘bulk buy’ amid CO2 shortage …

Brand’s sociable approach

BRITVIC is attempting to help consumers rediscover their social side with the new summer marketing drive for its soft drink brand J20. …

The softer side of summer is here

Matching soft drinks with food, and focusing on quality presentation, can grow sales …

Health and quality key going forward

Soft drinks can “plug alcohol gap” for the trade this year, says report …

The major players: ready for the levy

The biggest soft drinks firms in the on-trade are well-prepared for the tax …

Drinks categories to keep an eye on

A look at some of the products that should be making a mark in 2018 …

Soft: stronger than ever

SOFT drinks have never been more important to outlets’ drinks sales, if figures from Britvic are anything to go by. …

Softs to see a seasonal spike

Popularity of spirits set to boost mixer sales in coming weeks …

Campaign aims to spread festive fun

SOFT drinks firm Britvic has launched a festive quiz which gives consumers the chance to win redeemable vouchers for various retail outlets. …