Diageo Reserve | Scottish Licensed Trade News

Scottish Licensed Trade News

Bourbon’s new additions

Diageo Reserve has grown its Bulleit Bourbon range with the release of a ten year old edition. The latest addition to the portfolio is designed to capitalise …

Mix things up during the warmer weather

Operators can cash in on demand for high quality cocktails, say spirits firms After the UK was gripped by a heatwave – and even Scotland managed to catch a …

Versatility key to vodka’s success

Spirit stalwart has plenty of opportunity to grow, say firms WHEN it comes to white spirits, gin has been commanding the spotlight in recent times. Coinciding …

Spirits sales in the sky with right offer

A strong range served by well-trained staff is the way to go, firms say PREMIUM spirits are booming at the moment with a new small-batch brand seemingly …

Small batch lights the way

IT’S the biggest spirits category in the on-trade – but although vodka continues to outsell its rivals, producers aren’t standing still as the wider …

Vodka serves fit for the silver screen

Cocktail bar chain Missoula has teamed up with Diageo Reserve to create a range of Ciroc vodka cocktails celebrating the life and work of Derek Zoolander, the …

Cocktails stoking the liqueur fire

Firms say category ‘boom’ is being driven by growth in mixed drinks The cocktail boom continues to fuel demand for liqueurs in Scotland’s on-trade, …