Countdown to the World Cup
Rugby World Cup sponsor Heineken has been promoting the Dutch beer brand’s partnership with the tournament through a 100-day campaign celebrating the run up to...
Cider brand hits the festival circuit
Somersby cider’s fictional ‘Lord Somersby’ character is featuring extensively in a summer marketing campaign for the brand.
Activity includes a significant presence at several UK music...
Vodka brand goes al fresco
French vodka brand Grey Goose has brought summer Martinis to a pop-up al fresco terrace at Harvey Nichols in Edinburgh
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The promotion, in partnership with...
NB serves up citrus vodka
The small batch distillery behind NB Gin has entered the vodka market with what it claims is the world’s first ‘London Dry’ citrus vodka....
Quality is king this summer, suppliers say
The Scottish on-trade was gifted this summer’s first real bit of good weather as July kicked off.
The warm sunshine brought a welcome boost to trade...
UK-wide craft site
A wholesale firm offering to connect the pub trade with craft breweries across the UK has launched online.
EeBriaTrade.com is now offering UK-wide delivery of British...
Four move into gin fast lane
A London distillery has teamed up with a group of gin lovers and drinks industry professionals to release a new gin range to the...
Argentine expansion
Morgenrot, the firm behind Argentinian beer Quilmes in the UK, has announced it will be expanding the brand’s range with the addition of two...
Softie is shaken, not stirred
Soft drink brand Orangina has been launched in the on-trade with a new look, suggested serve and target consumer.
The sparkling orange juice drink has...
Paris fashion for Cognac
THE firm behind Courvoisier is to launch new packaging across the range, designed to celebrate the Cognac’s Parisian heritage.
Courvoisier’s new look is said to...