Sales dip for RTDs

ready to drinks RTD

RTDs (ready to drinks) may have seen a sales dip of 18% in the past year, according to CGA’s data, but the category is still worth £22.1 million in the Scottish on-trade.

And there’s been a slight shift in CGA’s category ranking this year.

While WKD retains the top spot, VK and Crabbie’s have switched places to take the number two and three slots respectively.

Smirnoff Ice retains its place at number four in the category ranking, while Hooch, which was relaunched in 2012, has jumped two places to number five.

Top Ready To Drinks (RTD) Brands

Smirnoff Ice