SHS Drinks | Scottish Licensed Trade News

Scottish Licensed Trade News

Ready to drink is ready for growth

There’s been no shortage of activity in the market this year

Cauldron of cocktails

Themed cocktails will be the order of the night this Halloween, says the firm behind RTD brand WKD

Face the music

WKD is encouraging consumers to ‘bring the party’ this summer as it aims to drive incremental sales with a new comprehensive marketing drive.

Freshers’ week can win over new fans

Students can be turned into repeat customers with great, themed nights out 

RTD faces up to the summer

WKD is encouraging consumers to ‘be the face’ of its summer marketing campaign with a raft of activity in the on-trade and at festivals.

Canny attempt at stress-free mixing

Firm mixes things up with launch of new canned cocktails range

Young adults seek quality and value

Delivering the ‘perfect serve’ is key to securing student spend STUDENTS and young adults can be a fickle bunch when it comes to drinks. Fortunately for …

Blush Hour chimes in

SHS Drinks has unveiled a ten-week digital and social media campaign to promote the newest addition to the WKD range, WKD Blush. Fronting the ‘Blush Hour’ …

New ‘retro’ drinks variant

A new ‘retro’ juice has been added to the Bottlegreen range, and launched exclusively to the foodservice and on-trade sectors. Available in 275ml bottles, …

Taking a shot at blush drinks

The firm behind RTD brand WKD has launched two new products targeted at young adult drinkers. Released this month, WKD Blush is a 4% ABV passionfruit-flavoured …