Old Mout | Scottish Licensed Trade News

Scottish Licensed Trade News

Cider aims to help endangered bird

TV presenters and naturalists, Chris Packham and Michaela Strachan, have teamed up with cider brand Old Mout to produce an online TV show highlighting the …

Cider set to shine again

Summer months are fertile ground for sales, drinks firms say WHEN looking for ways to boost drinks sales it’s probably quite easy to fall down the rabbit …

Brewer beefs up Kiwi advertising

Firm gets behind flavoured cider with new campaign Heineken has put more weight behind its flavoured cider brand Old Mout with the launch of a new …

Choice the biggest factor in cider

As the category grows, the trade must give pub-goers plenty to choose from Consumer choice has been at the heart of the cider category’s growth in recent …

Kiwi cider takes centre stage

CIDER brand Old Mout is the focus of a new summer ad campaign designed to highlight the brand’s “quirky character”. Heineken UK, which launched the New …