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Tag: Miller Brands

Shining a light on sunshine pints

Wake up to world beer’s potential

• Bottled beers can help operators to create a point of difference, if they’re displayed effectively.

Don’t bottle it with packaged

• Miller Brands reported that its beers saw a 5% increase in rate of sale and that revenues are up.

Marketing pays off for brewer

A surge in summer sunshine could help boost sales of draught beer in the Scottish on-trade.

Bright times for draught beer

The ad features Italian landmarks.

Peroni campaign hits screens

Growing consumer demand for the provenance of food and drink is reckoned to have contributed to the buoyancy of the world beer category.

Beers bring a world of opportunities

Brewer embarks on a journey of discovery

Peroni offers glimpse of Italy

Columns

Jack Cummins
LEGAL
Jack Cummins
ONLY DRAMS
Andrew Dowson
Neil Morrison
ASK THE OPERATOR
Neil Morrison
THE GRAPEVINE
Luke Richardson
SLTN Scottish Licensed Trade News
SLTN is the leading publication for Scotland’s licensed trade and hospitality industry. Established in 1964, SLTN remains the respected go-to source for the whole of the Scottish on-trade, with all the latest news, views, analysis, products and advice for everyone owning, running and working in pubs, bars, clubs, restaurants and hotels right across Scotland. SLTN also organises the annual SLTN Awards, recognising the best people and places in the Scottish trade. Published by Peebles Media Group.
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