Every golfer relishes the perfection of a hole-in-one – but any of the pro-ams who sink one at The Genesis Scottish Open this week will have even more cause to celebrate, as Innis & Gunn have put up the special prize of a year’s supply of beer.
The brewery is the tournament’s Official Beer Partner, expecting to serve over 30,000 pints throughout the week at The Renaissance Club, North Berwick.
But this ‘Hole in Gunn’ challenge has very specific rules – to qualify for 12 months of award-winning beer, a golfer must land a hole-in-one on the 6th hole during Wednesday’s Partner Pro-Am contest.
To be fair, the sixth is one of The Renaissance Club’s shorter holes, at par 3, so if a hole-in-one is going to happen, it’ll be there, in sight of the course’s main stand.
Well-known names confirmed to take part in the Pro-Am include former US Open champion Gary Woodland and former Open champion Francesco Molinari.
Innis & Gunn is also offering fans the chance to win a pair of tickets to Sunday’s final round of the Scottish Open. To qualify, golf fans are invited to buy a pint at one of Innis & Gunn’s three taprooms in Glasgow and Edinburgh this week, which will get them automatically entered into the prize draw.
The Genesis Scottish Open partnership is the latest addition to Innis & Gunn’s growing portfolio of cultural and sporting partnerships, which already includes The Fringe, The Royal Edinburgh Military Tattoo, The Royal Highland Show, Celtic Connections, and Belladrum Tartan Heart Festival.
Founder and master brewer Dougal Sharp said: “The Genesis Scottish Open is one of the biggest dates in Scotland’s sporting calendar, and we’re proud to be on board as Official Beer Partner.
“At Innis & Gunn, we’re all about raising the bar, whether that’s in the glass or out on the course. The ‘Hole in Gunn’ challenge is our way of adding a bit of fun and flavour to the action, and rewarding the kind of precision we can all raise a pint to.
“We’ll be bringing the full Innis & Gunn experience to the tournament: great beer, great energy and a celebration of world-class talent right here in Scotland.”
