IHG Hotels & Resorts brings brand to Scotland with second venue set to launch in capital
GLASGOW’S Grand Central hotel is to reopen under the voco brand as IHG Hotels & Resorts debuts the name in Scotland – with a second property set to open in the capital.
IHG said its rebrand of the Grand Central has “enhanced the charm and existing grandeur” of the 230-bedroom hotel with “bold branding and a distinctive new identity”.
The second Scottish hotel to open under the voco name, which is inspired by the Latin for ‘to invite’ or to ‘call together’, will be voco Edinburgh Haymarket – IHG’s seventh voco hotel and its first new-build in the UK. Located in the capital’s west end, the hotel will comprise 150 bedrooms, The Blossom restaurant, and a “destination-led bar”.
Karan Khanna, managing director for the UK & Ireland at IHG Hotels & Resorts, said the voco brand, which was developed in the UK in 2018 with sustainability at its core, aims to deliver a “sense of belonging and wellbeing” for guests.
“After launching the brand in China and the US just a few months ago, I am truly delighted that we’re now also entering a new market a little closer to home,” he said.
“Both properties reflect the voco brand proposition, being reliably different while celebrating each hotel’s individual spirit and character.
“We are all hopeful for a safe and continued lifting of lockdown restrictions so we can fully open the doors to these wonderful hotels for our guests to enjoy.”
