Save Pub Life initiative reaches £500,000

busy bar

BUDWEISER Brewing Group’s new initiative Save Pub Life has reached half a million pounds. 

The scheme – which remains open for venues to register – allows pub goers to purchase gift cards to spend in their local establishments once the current shutdown is over. The drinks giant said it will match the amount raised by the gift cards up to a combined total of £1 million. 

Around 1300 pubs have signed up to the programme, including The Duchess of Kirkcaldy; The Three Churches Inn in Lochwinnoch; Jeanie Deans in Edinburgh; Vodka Wodka in Glasgow; Tolbooth Tavern in Falkirk; Weston Tavern & Restaurant in Kilmarnock; The View in Oban; and The Noose & Monkey in Aberdeen. More than 9500 gift cards have been sold since its launch in March. 

Paula Lindenberg, president of Budweiser Brewing Group, said: “The response to Save Pub Life has been overwhelming – both the positive feedback we’ve received from publicans and the generosity of people in supporting their local pub during this challenging time.

“Pubs are not just a significant contributor to the nation’s economy, they are a core part of our communities. We launched Save Pub Life to help support the future of this vitally important industry, and are thrilled that the scheme has made an impact less than a month from launch. Our goal is to help as many pubs as possible, so we’d encourage any pub that hasn’t signed up to visit”

Click here to sign up to the scheme: