SPEYSIDE Distillery is aiming to expand its footprint across the UK with the appointment of distributor Cellar Trends.
The deal will see Cellar Trends distribute the firm’s SPEY and Beinn Dubh whisky brands in the UK. Distribution of both whiskies was previously handled in-house and Speyside said the move will allow it to focus on marketing and brand building.
The firm has also expanded its portfolio with the launch of a new gin.
Byron’s Gin, named for the famous poet Lord Byron, is produced using botanicals from the gardens of the distillery. Two expressions have been produced: Bird Cherry and Melancholy Thistle.
Bird Cherry is described as having a “light and soft nose, with a sweet fruit and spice palate”, while Melancholy Thistle is said to have a “vibrant nose, citrus-fresh palate and smooth, woody finish”.