THE Inveralmond Brewery is aiming to boost its presence in the off-trade after securing a deal with distribution firm PLB Group.
The agreement will see the brewery’s core range of bottled beers sold in specialist off-trade stores across the UK.
Bob Hogg, commercial director at Inveralmond Brewery, said PLB Group’s knowledge of the specialist sector makes it the “perfect partner”.
“Our customers can be assured of an enhanced level of service and a range of new promotional activity which will ensure their craft beer offer maximises its potential,” he said.
