Strongbow | Scottish Licensed Trade News

Scottish Licensed Trade News

Top Brands 2017: The biggest names stand their ground

The top five brands in the Scottish on-trade have held their positions …

Cider houses rule in 2017

IT was another year of impressive growth for cider, with CGA data showing sales in the Scottish on-trade increased £5 million to £139.5m in the past year. …

Flying high in the licensed trade sky

Some drinks brands’ cups runneth over in bumper sales year WHILE this year’s CGA list saw a number of brands gaining ground, some names had a stronger year …

Cider set to stay strong this summer

Operators should consider range and flavours to boost sales, firms say AS the nation heads to the polls today for the second time in as many months, and the …

The only way is up for cider category

Premium brands will drive growth for years to come, say firms SUMMER may be the traditional cider season but over the last few years there’s been a lot to …

Getting behind Team GB for Rio

Major campaign launches ahead of the 2016 Olympics HEINEKEN has launched a new, multi-million pound advertising campaign for Strongbow ahead of the 2016 …

Strongbow gets behind Team GB

Heineken has announced that its Strongbow brand will be an official partner of Team GB at the Rio 2016 Olympic Games. The deal with the British Olympic …

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