Morrison Scotch Whisky Distillers has announced the appointment of Niel Hendriksz as its new managing director, taking over from Richard Bedford.
Joining MSWD in 2018 after a successful career with Moët Hennessy and Edrington through their distribution networks, Hendriksz became sales director in 2019.
The company said that Hendricksz’ role in ‘helping shape the modern identity of MSWD’, including portfolio development and international market expansion, had been central to the business’s growth since he joined
“I didn’t necessarily join the business for what it was then,” said Hendriksz. “But the long-term vision was clear and beyond what existed at the time.
“To now help lead that vision forward, with a team and portfolio we truly believe in, is a privilege.”
At the heart of MSWD’s operations is Aberargie Distillery, built on a family-owned farm near Perth.
From the first fill in 2017, the distillery represents the Morrison family’s return to distilling after the 1994 sale of Morrison Bowmore to Suntory.
With the first release of Aberargie being anticipated for launch in 2026, it is anticipated that Niel will become the ‘driving force’ to bring that whisky to market.
Chairman Jamie Morrison commented: “Niel has played a pivotal role in shaping our brands and expanding our reach, and I’m delighted to welcome him as MD.
“He brings energy, strategic clarity, and a strong belief in what we stand for. His leadership will be vital as we continue to build a Scotch whisky business with a long-term, global vision.
Morrison added: “I would like to thank Richard for his excellent contribution and he will continue to be involved in the business going forward.”
Hendriksz concluded: “We’re a small, but ambitious, family-owned company. In the coming months we will work together to bring the Aberargie brand to life, and we are beyond excited to share it with the world.”
