Having secured £100k by winning the Scottish Edge business funding competition, Leith’s Tailored Spirits Co. is now on a mission to ‘revolutionise the private whisky bottling world’.
This week sees the start-up, which specialises in privately owned whisky casks, launch its first-ever whisky range under the brand name The Experimental Series.
These bottlings are being touted as ‘one-of-a-kind micro-batch experiments, limited-edition whiskies chosen to push the boundaries of what a single cask whisky can be’.
The launch series consists of a Croftengea Loch Lomond 7-year-old producing only 52 bottles, a Fettercairn 13-year-old release of 84 bottles, and an Ardmore 8-year-old limited to just 60 bottles, all available on the company’s website.
The design style is inspired by travel luggage labels, with the bottle shape being a nod to those found in a scientific lab.
A removable tab or ‘lab ticket’ containing a four-letter-code in alphabetical order per release offers a collectors’ item for spirits enthusiasts to track each experiment.
The company has announced that customers who collect six of these Experimental Series lab tickets will get exclusive access to a special upcoming experimental release.
Launched in 2024, aiming to ‘transform the way owners of single cask whisky understand and realise the value of their rare spirits’, the Tailored Spirits Co. gained momentum by winning the top spot at the Scottish Edge entrepreneurial competition, securing £100k of funding for the business.
Its founders are a trio of industry professionals – Tom Costello covers all things brand & creative; Carl Johnstone manages commercial & operations; and Adam Harding leads the spirits, sales & strategy.
The team’s mantra is ‘from the warehouse to your house’.
Harding said: “We are beyond delighted to release our first-ever whisky range. This release is all about redefining tradition, honouring heritage but championing curiosity, exploration and innovation.
“We’ve been overwhelmed by the response from the whisky industry. It is such a warm and welcoming environment and we are so excited to release our first spirits into the whisky world.”
Commenting on the bottle design, Costello said: “We love making whiskies look as attractive and eye-catching as possible.
“The Experimental Series was a dream to design. It showcases the beauty of experimentation, something that’s not bound by tradition, a true exploration of flavour and design. For me the fact they can never be replicated made our first release really special.”
Johnstone outlined his vision for the future of the company: “As a business, our story is one of continued growth and development. We have an awareness of a growing demand in a rapidly changing industry.
“This allows us to work closely with private clients all over the world. Our business started with a dram, and that’s exactly where our clients’ dreams and passions begin. Our role is to make the journey as smooth and enjoyable as possible.”
