Promotional feature with C&C Group
A poorly poured pint could be costing you as much as £1000 a year per drip tray in wastage.
Did you know that it could be costing you as much as £1000 a year per drip tray through poor draught dispense? Frightening thought, isn’t it? Combine that with spoilt kegs, returned drinks, the impact on repeat custom, and this number could be higher.
Some of the key suspects that contribute to these losses are incorrect cellar temperature, wrong product range, lengthy line cleaning intervals, improperly maintained glasswasher and unbranded glassware.
And that is not all, 60% of consumers will pay more for a drink served well* so poorly poured pints could impact the price you can charge per pint.
The benefits of some small changes
Implementing some simple changes, could deliver great results. You could see a reduction in wastage and an increase in yield. Pouring the Perfect Pint could lead to an increase in profits, and higher levels of customer satisfaction. All of which means more people coming back to your bar, drinking more pints.
How we can help
We offer free training & helpful tools through C&C Bar Academy. Here you will find things such as a wastage calculator and training courses like Dispense with Distinction & Perfect Pint.
Dispense with Distinction is a comprehensive online course that covers from cellar to the tap, including the Do’s and Don’ts of running a successful bar. Perfect Pint is a short course on how to pour the perfect pint.
We will also have a quick reference section coming soon, that will help with those easy fixes to improve the quality of your customers’ visit.
But don’t just take our word for it…
Iain Hewitt, Winstons, Corstorphine, Edinburgh: “We try to make sure every pint is perfect because without return custom we don’t have a business.
“A small investment of time and even less money, for the correct products, to ensure the lines are cleaned regularly and the glass washer is clean makes sure the up-to-date glasses are in great condition.
“We renovate the glassware every five weeks and staff training is constant to make sure the beer is poured the right way, the same way, for every customer regardless who’s working.
“Any spillage is noted with a reason, and we check the sales from each keg which would highlight any issues needing tech services.”
So don’t delay
Head along to the C&C Bar Academy today and take advantage of our FREE training courses.
(*Source Crowd DNA On Trade Research 2020)