Chefs Jeremy Pang and Marni Xuto have been named as new brand ambassadors for Cobra Beer, as it seeks to build on its reputation as the perfect accompaniment for Asian food.
Pang, who has featured on TV shows including Sunday Brunch and Jeremy Pang’s Asian Kitchen, will work with Cobra throughout the year to develop bespoke Asian-inspired dishes that pair perfectly with the flavour profile of Cobra and Cobra Zero.
Cobra Beer has also become the official beer at Pang’s own Covent Garden restaurant, School of Wok.
Content creator, author and recipe developer Xuto, who has become wwell-known through her blog Thai Food Made Easy, will also work with Cobra to create exclusive recipe content that highlights the versatility of Cobra as a food pairing, and host cooking demonstrations in partnership with the brand throughout the year.
Pang said: “I’m honoured to be one of Cobra Beer’s ambassadors for 2024 alongside the wonderfully creative Marni Xuto. We’ve created a whole host of dishes that we’re really excited about and we are looking forward to working on even more.
“The beer is so well suited to all types of spices. Having worked in a lot of detail with the pairings and learning about the intricacy of both Cobra and Cobra Zero, I’ve really seen that the unique, yet subtle flavour works amazingly well when paired with any spicy meal.”
Founder of Cobra Beer, Lord Karan Bilimoria, said: “Cobra is renowned for being the perfect accompaniment for all manner of Asian cuisine, and as chefs renowned for their fantastic Asian cooking, Jeremy Pang and Marni Xuto are ideal partners for Cobra.
“By combining Jeremy and Marni’s incredible range of culinary skills and the knowledge of Cobra’s beer experts, we’ve created some amazing dishes that bring together Cobra’s smooth taste and punchy spice in perfect harmony, which we’ll be sharing for everyone to enjoy.”