Initiative launched to bolster Glasgow tourism

experience-glasgow-initiative
Photo credit: andreyspb21 / Shutterstock.com

A new business network has been launched in Glasgow with the aim of growing the city’s tourism economy.

Experience Glasgow will offer support for businesses within the hospitality and tourism sector to help improve the overall experience for visitors. The network will also help venues work towards the objectives outlined in Glasgow’s Tourism and Visitor Plan to 2023.

The initiative, which is supported by Scottish Enterprise, will run a series of network events for those involved in Glasgow’s tourism sector; attendees will have the chance to create new products and experiences to encourage footfall and increase revenue.

The first networking event of 2020 will take place on February 5 in late-night bowling venue, Bowlarama, on Glassford Street.

Craig Martin, chairman of Experience Glasgow, said: “Experience Glasgow brings a new focus and support for Glasgow businesses as we work collectively to drive forward our destination.

“We aim to create an active tourism community that works together to deliver sustainable growth for your business, an excellent experience for the visitor and economic benefits for the city and Scotland as a whole.

“Any business that wants to maximise commercial opportunities, network or digitise their offer, should attend our new ‘Experience Glasgow Champions’ event on February fifth in Bowlarama to find out how our new initiative can benefit your business.”