Brewer ramps up on-trade support | Scottish Licensed Trade News

Scottish Licensed Trade News

Brewer ramps up on-trade support

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Tennent’s pledges to help ‘maintain and grow’ the industry

TENNENT’S has underlined its “commitment to supporting the Scottish on-trade” with financial backing for a host of venues across the country.

• Tennent’s unveiled a new font last June.

The brewer, which has invested a claimed £45 million in pubs, clubs and restaurants over the past six years, said it is “motivated to maintain and grow the industry” and offers a range of support levels, from “small loans for refurbishments to seven-figure sums to help grow a licensee’s portfolio”.

Recent projects backed by the brewer include the Beach Bar in Lossiemouth; owner Graham Fleming secured a loan enabling him to expand the venue by adding a conservatory dining area to the existing lounge.
Fleming said there has been “substantial growth in business” since the extension. “We decided to work with Tennent’s for the simple reason that they truly understood our business, are willing to help and committed to supporting the licensed trade,” he said.

“The process was very straightforward, all of the information required for the application is available to produce without jumping through the hurdles that the banks ask for.”

Tennent’s also backed publican Paul Shevlane with funding which enabled him to expand his business through the purchase of the Woodside Inn on Maryhill Road in Glasgow.

Shevlane, who owns Shevlanes in Springburn, said: “The support I’ve received from Tennent’s is second to none. The loan application was simple and, with Tennent’s Lager being the top-selling product across the portfolio, working with Tennent’s as a wholesaler as well as a lender means I can efficiently manage the business side of things.”

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