History on the bottle | Scottish Licensed Trade News

Scottish Licensed Trade News

History on the bottle

Posted on by in Whisky

A HIGHLAND distiller has given its single malt a new look in celebration of its history and connection with the local community.

• The revamped Deanston packaging.

Deanston Highland Single Malt has been the subject of a packaging revamp comprising a new bottle and capsule, which includes an embossing of a replica coin representing the currency used by the employees of the Deanston cotton mill in the 18th century.
Further connections with the local area come in the shape of signatures from the distillery team as well as a stamp effect intended to highlight the whisky’s small-batch production.
Carina Gous of Deanston parent firm Distell said the distillery has a “unique tale to tell” with the redesign not only highlighting this, “but also the craftsmanship and quality of the single malt”.
“The original mill was at the heart of the community and this remains the case for the distillery,” said Gous.
“The bespoke packaging creates a lasting legacy for the generations of people who have worked at both the mill and the distillery.”

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