Baileys back on TV with festive ad | Scottish Licensed Trade News

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Baileys back on TV with festive ad

Baileys

CREAM liqueur brand Baileys is back on TV in the run-up to Christmas with its first festive ad in five years.

A retelling of The Nutcracker ballet, the advert features a character named Clara and two friends, who enter a ‘spectacular winter wonderland’ for a night out. Choreographed by Benjamin Millepied, of critically acclaimed film Black Swan, Baileys’ Nutcracker ad is the latest in the brand’s ‘Cream With Spirit’ campaign, which launched last year.
Kerry Owens, marketing director for Baileys at parent company Diageo, said the ad is a “magical and enchanting” take on The Nutcracker.

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