Raising a glass to shoppers | Scottish Licensed Trade News

Scottish Licensed Trade News

Raising a glass to shoppers

THE firm behind Lambrini is giving away fashion vouchers as part of a new on-pack promotion.

Running until the end of June, the initiative gives consumers the chance to win a share of £100,000 of Love2shop vouchers, ranging from £50 to £1000 in value, by entering the activation code printed on promotional bottles online.
Lora Tweed of Lambrini said: “The promotion will encourage trial and awareness of the fruit styles amongst existing Lambrini consumers, as well as increasing loyalty across the brand and driving consumers online to enter.”

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