Raising a glass to shoppers

THE firm behind Lambrini is giving away fashion vouchers as part of a new on-pack promotion.

Running until the end of June, the initiative gives consumers the chance to win a share of ÂŁ100,000 of Love2shop vouchers, ranging from ÂŁ50 to ÂŁ1000 in value, by entering the activation code printed on promotional bottles online.
Lora Tweed of Lambrini said: “The promotion will encourage trial and awareness of the fruit styles amongst existing Lambrini consumers, as well as increasing loyalty across the brand and driving consumers online to enter.”