Gen!us light craft beers are now available on draft at the prestigious 5-star Cameron House Hotel, on the shores of Loch Lomond.
Resort director Michael Lavizani said: “At Cameron House, it’s important we always offer guests a healthier option, and that includes at the bar. Having Gen!us on draft provides a lower-ABV, light craft beer that meets our high standards on quality.”
Brewed with pilsner malt and four hop varieties, Gen!us Craft Lager is described as ‘light but hoppy, with a refreshing citrus finish’. At 3% ABV, it’s makers reckon that it delivers the flavour, body and feel-good of a true craft beer but with 40% less alcohol than most premium lagers.
Genius Brewing co-founder Charlie Craig said: “We’re very excited to be bringing our #SmartDrinking ethos to Cameron House, a resort famous for its location and luxury. Having Gen!us on draft offers both a high-quality lighter option but also a great session beer.”
His fellow co-founder, Jason Clarke, said: “With the healthier drinking trend now a mainstream mindset, having Gen!us available in both packaged and draft for high-end hospitality venues will support our ambition to become the UK’s number one light craft beer brand.”
After its initial launch in The Tavern Bar, Gen!us Craft Lager and IPA will be rolled out across the resort’s other bars, restaurants and function suites.