A new ad to get through


IRN-Bru returned to TV screens this month as part of a £2 million campaign by parent firm, AG Barr.

The heavyweight investment includes the launch of the new TV campaign, as well as cinema and digital activity.

Adrian Troy, marketing director at AG Barr, said: “The new campaign will continue to reflect the cheeky, maverick attitude for which Irn-Bru is well loved and will move the brand on from the popular Gets You Through advertising campaign.”