Single malt gets a makeover

THE firm behind Glenfiddich has unveiled revamped packaging for its 18 year old single malt.
GlenfiddichThe new-look clear glass bottle features an embossed ‘cartouche’ and is sealed with a wooden stopper. The bottle comes in a bitter chocolate-coloured box embossed with the brand’s gold stag logo.
Peter Gordon, Glenfiddich company director, said: “As an independent family-run company we have the freedom to innovate in many ways.
“Our Glenfiddich 18 year old is a superior whisky so naturally we want its presentation to match the quality of our award-winning liquid. This premium single malt is nurtured and matured in small batches to ensure we maintain our production of the highest quality liquid.
“The prestigious new look of our Glenfiddich 18 year old will hopefully capture and reflect the expertise of our master craftsmen and the brand’s authenticity and heritage.”