Beer lives and lets die | Scottish Licensed Trade News

Scottish Licensed Trade News

Beer lives and lets die

Beer lives and lets die

DAY of the Dead, a craft beer range from Mexican brewery Cerveceria Mexicana, has been launched in the UK on-trade.

The six-strong range is available from Kent-based importer Pierhead Purchasing.
Pierhead expects the range’s label design – the work of a Mexican artist local to the brewery – to appeal to Mexican and Spanish venues “catering for party and celebration nights”.
Samantha Johnson of Pierhead said the Day of the Dead range “ticks all the boxes” with consumers.

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