THE firm behind Rekorderlig is seeking to position the brand as a cider for all seasons through a range of winter cider cocktails.
Created by Rekorderlig brand ambassador Joel Persson, the five winter drinks feature Rekorderlig’s limited edition Winter Cider flavour paired with different spirits or liqueurs, and includes both pitcher and by the glass serves.
The range includes Rekordernogg – a mix of dark rum, sweet sherry, sugar syrup and Winter Cider whisked with egg on a heated pan and served in a tankard; and Rekorderlig Midnight Forest – cherry brandy, sweet sherry, bourbon and amaretto with Winter Cider served in a pitcher over ice,
The launch of the winter cocktails coincides with a new advertising campaign for Rekorderlig’s Winter Cider variant.
