THE firm behind Coca-Cola in the Scottish trade has enhanced its online facility for helping operators make the most of soft drinks sales.
The revamped website, www.cokepubandbar.co.uk, allows business owners to download advice on equipment maintenance and ‘perfect serve’ advice for Coca-Cola Enterprises’ soft drinks portfolio, as well as information on brands and marketing activity.
The site also includes a step-by-step guide to and demonstration of the Accredited Coca-Cola Establishment (ACE) scheme, which sets out to help operators maximise sales of post-mix product. Free training is available to those registering online, with the firm stating that 5000 bar staff have already passed through the ACE scheme.
CCE reckons licensees will find the new site “incredibly useful and, most importantly, easy to use”.
Image: The site is billed a “convenient business tool”.